I read the Centre Daily Times online most days. There is a frequent advertisement from a local business establishment that delights me because it is so terrible. Take a look at this ad:
I can just imagine the marketing meeting. We need a snappy graphic to capture the essence of our company. Something youthful. Something classy. Something that demands attention. And then at the next meeting someone presents this:
With a sales pitch, of course: It’s a baby (youthful), wearing a top hat (classy), with a loaded diaper (demands attention). And to make it even better, when we use the image for online advertising we can put a link on the diaper that goes to our website!
And everyone agreed.
These marketing people must work for the NHL.